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NASCAR'S COMMITMENT TO DIVERSITY ![]() Brian France Chairman and CEO, NASCAR
As Chairman and CEO of NASCAR, I am committed to ensure that all Americans feel welcome to participate in our sport as fans, employees and partners. Today, more than ever, people from all backgrounds and walks of life are joining the NASCAR community. At the start of this decade, we launched our diversity effort with the expressed goal of helping our sport better reflect the fabric of America. Our initiatives have expanded to include a driver and crew member development program, an internship and scholarship program for diverse students pursuing motorsports related curriculum, multicultural outreach, an annual awards event and much more. I am proud to say our efforts are showing positive results. At no other time in our history has NASCAR gained the attention of more ethnically diverse communities, and we only see the trend continuing in the future. No matter what their backgrounds, one thing has become perfectly clear to the millions of NASCAR supporters: the thrills and excitement of NASCAR know no boundaries. On behalf of everyone in the NASCAR Family, I invite you to see how our diversity initiatives are helping contribute to the positive growth of NASCAR and the entire motorsports industry. Brian France
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